Google Ads
In today’s digital landscape, a strong online presence is crucial for businesses. As one of the leading online advertising platforms, Google Ads enables companies to significantly enhance their visibility on the internet and target potential customers effectively.
By placing ads in prominent positions within Google’s search results, immediate user attention is captured. These ads are not only visually striking but also create a direct link between the user’s search intent and the offered product or service.
- Keyword Research
- Google Search
- Performance Max campaigns
- Smart Bidding
- Google Analytics 4
- YouTube Marketing
- Serverside Tracking
- AI optimization
Find more customers
From the first click to conversion
With Google Ads and a tailored campaign strategy, we reach the exact target audience that is most valuable to your business. Based on a thorough analysis, we select the right campaign type to ensure your message reaches the right channels. We customize ad copy and creatives to match each campaign format and the needs of your potential customers—from compelling text ads to impactful banners and videos. Throughout all measures, we keep your specific goals in focus, maximizing reach, clicks, and conversions.
Measurable success for your business
You define your KPIs and clear objectives, such as cost per lead or a cost-revenue ratio. We ensure that these goals are not only achieved but also continuously optimized. With GA4 and server-side tracking, we precisely capture all relevant data and monitor the results. This allows us to continuously adjust the performance of your campaigns and improve them based on solid data. Through this continuous optimization, we guarantee not only measurable results but also a long-term successful campaign that is precisely aligned with your business goals.
- Google is the market leader with a market share of around 82%
- 63% of people have already clicked on a Google advert
- Adverts play an important role in the purchasing process: 65% of people click on adverts before they buy something
Smart
Bidding
Machine learning and Google AI are used to adjust bids in real-time to achieve the defined goals.
Server-side
tracking
Highly accurate and dependable data are guaranteed by seamless conversion tracking.
GA4
GA4 enables comprehensive analysis of user behavior across all platforms.
PMax for higher conversion rates
With Performance Max campaigns you specifically target users who have already shown interest in your offer. Through tailored ads, we remind these potential customers of your products or services to bring them back to your site and maximize conversions. This not only increases your success rate but also effectively utilizes existing interest.
Reaching new target audiences
In addition to remarketing, reaching new target audiences is a key strategy to drive your growth. Through optimal targeting, we reach potential customers who are not yet aware of your offer, thus expanding your reach. Through customized ads and creative campaigns, you gain new prospects and increase your brand awareness.
